Public Relations Society Hawaii chapter honors best

» For PR firms, sometimes all that glitters is koa

The Hawaii Chapter of the Public Relations Society of America celebrated its own last night with an annual awards gala at the Halekulani. Koa Anvils were handed out for programs, while Koa Hammers were awarded for tactics. In addition to the Anvils and Hammers, awards of excellence were presented.

Koa Anvil Winners

Entry: Hawai‘i: As Seen on TV Campaign (also won Best of Show, as the highest-scoring entry)
Company: McNeil Wilson Communications Inc. for Hawai‘i Visitors and Convention Bureau
Category: Marketing Consumer Services
Subcategory: Travel & Tourism/Hospitality

Entry: The Big Read Hawaii
Company: Smythe & Associates LLC
Category: Public Service
Subcategory: Associations/Non-Profit Organizations

Entry: “Hiding in Plain Sight” Public Awareness Campaign
Company: McNeil Wilson Communications Inc. for Domestic Violence Action Center
Category: Public Service
Subcategory: Partnerships

Entry: IZ - A Wonderful World Launch
Company: Smythe & Associates LLC
Category: Marketing Consumer Products
Subcategory: Packaged Goods

Entry: Parasol Events Wedding Giveaway
Company: Element 8 LLC
Category: Marketing Consumer Services
Subcategory: Other

Entry: Clear the Smoke Campaign
Company: Bennet Group Strategic Communications
Category: Integrated Communications
Subcategory: Associations/Non-Profit Organizations

Koa Anvil Awards of Excellence

Entry: Kahu ‘Aina Art Competition
Company: Honu Group Communications LLC
Category: Community Relations
Subcategory: Business – Services

Entry: Abe Lee Charities
Company: Schweitzer Consulting LLC
Category: Reputation/Brand Management
Subcategory: Business – Companies with Sales up to $10 Million

Entry: Puna Geothermal Venture Education Corporation
Company: Hastings & Pleadwell: A Communication Company
Category: Reputation/Brand Management
Subcategory: Business – Companies with Sales More than $10 Million

Entry: Brand Renovation
Company: WATG
Category: Reputation/Brand Management
Subcategory: Business – Companies with Sales More than $10 Million

Entry: “Discover Kaua‘i” Media Program 2007
Company: McNeil Wilson Communications Inc. for Kaua‘i Visitors Bureau
Category: Reputation/Brand Management
Subcategory: Travel & Tourism/Hospitality

Entry: The Pet Spot Grand Opening
Company: Pang Communications
Category: Events/Observances (Seven Days or Fewer)
Subcategory: Business – Products

Entry: Safeway Kapahulu – Grand Opening
Company: Communications-Pacific Inc.
Category: Events/Observances (Seven Days or Fewer)
Subcategory: Business – Services

Entry: Detect-A-Leak Week 2007
Company: Communications Office, Honolulu Board of Water Supply
Category: Events/Observances (Seven Days or Fewer)
Subcategory: Government

Entry: Hawai‘i Tourism Authority’s 16th Annual Keep It Hawai‘i Recognition Awards
Company: Stryker Weiner & Yokota Public Relations Inc. for Hawai‘i Tourism Authority
Category: Events/Observances (Seven Days or Fewer)
Subcategory: Government

Entry: One-Year Anniversary of Hawaii’s Smoke-Free Law
Company: Hastings & Pleadwell: A Communication Company
Category: Events/Observances (Seven Days or Fewer)
Subcategory: Associations/Non-Profit Organizations

Entry: “Lei of Stars” – A Concert in Honor of the 2006 Inductees
Company: The Hawaiian Music Hall of Fame
Category: Events/Observances (Seven Days or Fewer)
Subcategory: Associations/Non-Profit Organizations

Entry: Duke Kahanamoku Lagoon
Company: Hilton Hawaiian Village
Category: Marketing Consumer Products
Subcategory: Other

Entry: O‘ahu Visitors Bureau - “Waikiki, Share the Experience” Press Trip
Company: Stryker Weiner & Yokota Public Relations Inc. for O‘ahu Visitors Bureau
Category: Marketing Consumer Products
Subcategory: Other

Entry: JW Marriott Ihilani Resort & Spa’s Allergy-Friendly Campaign
Company: McNeil Wilson Communications Inc. for JW Marriott Ihilani Resort & Spa
Category: Marketing Consumer Services
Subcategory: Travel & Tourism/Hospitality

Entry: Ride Maui Ride
Company: McNeil Wilson Communications Inc. for Vanpool Hawaii
Category: Marketing Consumer Services
Subcategory: Other

Entry: Parker Ranch Trust Restructuring
Company: Current Events
Category: Issues Management
Subcategory: Associations/Non-Profit Organizations

Entry: Go Ahead Hawai‘i: Give Yourself a HI-5 Public Education Campaign
Company: Hastings & Pleadwell: A Communication Company
Category: Integrated Communications
Subcategory: Associations/Non-Profit Organizations

Entry: Integrated Parent Fund Campaign
Company: Hawai‘i Pacific University
Category: Integrated Communications
Subcategory: Associations/Non-Profit Organizations

Koa Hammer Winners

Entry: Extreme Makeover: Home Edition
Company: Becker Communications, Inc. for Brookfield Homes Hawaii
Category: Media Relations – Consumer Products
Subcategory: Other

Entry: Polynesian Cultural Center’s 15th Annual World Fireknife Competition
Company: McNeil Wilson Communications Inc. for Polynesian Cultural Center
Category: Media Relations - Associations/Non-Profit Organizations

Entry: 2007 Duke’s Uke Contest
Company: Becker Communications, Inc. for Duke’s Waikiki
Category: Media Relations – Travel & Tourism/Hospitality

Entry: WATG.com
Company: WATG
Category: Web Sites
Subcategory: External

Entry: Sharky Care Package
Company: Hawai‘i Pacific University
Category: Creative Tactics

Entry: Tribute to the Coast Guard
Company: McNeil Wilson Communications Inc. for Coast Guard Foundation
Category: External Video Programs

Entry: Waste Management 2007 Community Report
Company: McNeil Wilson Communications Inc. for Waste Management of Hawaii
Category: Brochure
Subcategory: Fewer than 10 Pages

Entry: Decade in Review
Company: McNeil Wilson Communications Inc. for Battleship Missouri Memorial
Category: Publications
Subcategory: Single Issue Newsletters/Booklet

Entry: 2007 Annual Report to the Hawai‘i State Legislature
Company: Stryker Weiner & Yokota Public Relations, Inc. for Hawai‘i Tourism Authority
Category: Annual Report
Subcategory: Nonprofit Organizations

Entry: Go Ahead Hawaii: Give Yourself a HI-5 Advertorial
Company: Hastings & Pleadwell: A Communication Company
Category: Advertorials

Entry: Hawaii State Foundation on Culture and the Arts Communications Plan
Company: Bright Light Marketing Group Inc.
Category: Research

Koa Hammer Awards of Excellence

Entry: Hank’s Haute Dogs Launch
Company: Bright Light Marketing Group Inc.
Category: Media Relations – Consumer Products
Subcategory: Food & Beverages/Restaurants

Entry: Gwen Pacarro Takes the Helm at Morgan Stanley
Company: Hastings & Pleadwell: A Communication Company
Category: Media Relations – Business to Business
Subcategory: Professional and/or Financial Services

Entry: Ho‘okele Health Partners Confidant Launch
Company: Pang Communications
Category: Media Relations – Business to Business
Subcategory: Products

Entry: HIFF Oscar Night America Party
Company: Element 8 LLC
Category: Media Relations – Associations/Non-Profit Organizations
Subcategory: Nonprofit Organizations

Entry: Taste of Lahaina and Best of Island Music
Company: Maui Communicators
Category: Media relations - association/nonprofit organization
Subcategory: nonprofit organizations

Entry: Travel Off the Beaten Path on O‘ahu
Company: Stryker Weiner & Yokota Public Relations, Inc. for O‘ahu Visitors Bureau
Category: Media Relations – Travel & Tourism/Hospitality

Entry: HomesbySachiko.com
Company: Avaniu Communications Inc.
Category: Web Sites
Subcategory: External

Entry: Puna Geothermal Venture Website
Company: Hastings & Pleadwell: A Communication Company
Category: Web Sites
Subcategory: External

Entry: Parent Web Site
Company: Hawai‘i Pacific University
Category: Web Sites
Subcategory: Internal/Intranets

Entry: Vanpool Hawaii Poster Boards and Vehicle Stickers
Company: McNeil Wilson Communications Inc. for Vanpool Hawaii
Category: Creative Tactics

Entry: 13th Annual Honolulu Festival Poster
Company: Stryker Weiner & Yokota Public Relations, Inc. for Honolulu Festival
Category: Creative Tactics

Entry: Tadd Fujikawa Sponsorship News Conference
Company: Becker Communications, Inc. for Aloha Petroleum, Ltd.
Category: Press Conferences

Entry: Waikiki – Share the Experience Press Kit
Company: McNeil Wilson Communications Inc. for Hawai‘i Visitors and Convention Bureau
Category: Press Kits/Media Kits
Subcategory: Events/Commemorations/Other

Entry: New Century Connections Video
Company: Becker Communications, Inc. for Dept. of Transportation-Airports Division
Category: External Video Programs

Entry: Project Safe Neighborhoods Hawai‘i and Weed & Seed Hawai‘i Community Building Toolkit
Company: Bennet Group Strategic Communications
Category: External Video Programs

Entry: Kona Village Brochures
Company: Current Events
Category: Brochure
Subcategory: Fewer than 10 Pages

Entry: Go Ahead Hawaii: Give Yourself a HI-5 Brochure
Company: Hastings & Pleadwell: A Communication Company
Category: Brochure
Subcategory: Fewer than 10 Pages

Entry: Annual Quality Report
Company: Castle Medical Center
Category: Publications
Subcategory: Single Issue Newsletters/Booklets/Pamphlets

Entry: Currents at Kapalua Bay
Company: McNeil Wilson Communications Inc. for The Ritz-Carlton Club and Residences, Kapalua Bay
Category: Publications
Subcategory: Single Issue Newsletters/Booklets/Pamphlets

Entry: Kona Coffee Cultural Festival Magazine
Company: Current Events
Category: Publications
Subcategory: Other

Entry: Giving to HPU 2007
Company: Hawai‘i Pacific University
Category: Annual Report
Subcategory: Non-Profit Organizations

Entry: Lahaina Bypass Now Newsletter
Company: Bennet Group Strategic Communications
Category: Advertorials

Entry: Go Ahead Hawaii: Give Yourself a HI-5 Market Research
Company: Hastings & Pleadwell: A Communication Company
Category: Research/Evaluation

Entry: Small Business Regulatory Review Board Market Research
Company: Hastings & Pleadwell: A Communication Company
Category: Research/Evaluation

CORRECTION Tuesday, July 22, 2008 Stryker Weiner & Yokota Public Relations Inc. won five awards from the Public Relations Society of America Hawaii Chapter in its annual competition Thursday. “TheBuzz” reported Friday that it had received four awards. In addition, Smythe & Associates LLC won two awards; it was not mentioned in the column. Also, Maui Communicators won a Koa Hammer award of excellence. It won for Taste of Lahaina and Best of Island Music in the subcategory of nonprofit organizations under the category of media relations — association/nonprofit organization.