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Over time, she's seen card designs become more elaborate, and to make an impact, many forms of embellishment may be used, including adding eyelet fabric, ribbons and photos help to create a three-dimensional effect. Use of photographic slide mounts also helps to enhance artwork and photos.
Rubber stamps can also be used as an affordable way to personalize gifts, and using them doesn't require much skill.
"Post-it notes make great office gifts. Who doesn't use them?" said West, who creates decorative covers for the note paper by using a piece of card stock. The simple instructions are to score and fold the card stock, insert the notes and secure them by applying a stick-on Velcro-style closure. The cover can be embellished with stamps, paint and other forms of decoration.
"I prefer to use the unlined books, so a person can choose to either write or draw," West said. "I took one when I went to the East Coast and used it to press leaves."
The journal covers, too, can be decorated with postcards, scraps of wallpaper, fibers, canceled postage stamps, tea wrappers, ticket stubs and matchbooks. The possibilities are endless.
Although it's rather late in the season to think about making your own gifts, you could be thinking twice about the alternative after checking out the prices at the malls. West said there's still time to put together thoughtful, quick and inexpensive gifts.
She said mint tins or plain boxes available from craft stores can be covered with fabric, decorated and presented as a box to store jewelry.
Bookmarks can be made by shaping sterling and copper wire. Use old beads to decorate them. Simple metal or wooden bookends can also be updated with paint, stamps and adornments.
If taking time to craft will only add stress to your holidays, there is always next year. West recommends starting in January and making a pact with friends to get together to work on projects one evening a month. "It's a fun thing to do with a few friends."