UH logo hunt restarts
with search committee

A 15-member committee has been formed to oversee the process for selecting a new logo for the University of Hawaii.

The committee is chaired by Francis Oda, the chairman and CEO of the Honolulu-based architecture firm Group 70 International.

"The individuals who have been selected to be part of this evaluation committee are very well-respected members of our community representing a broad range of backgrounds and experience in marketing, merchandising and art design," Oda said Friday.

"I look forward to working with all of them to ensure that the design chosen to represent the University of Hawaii is one that reflects and respects the diversity, culture, excellence and uniqueness of the university," he said.

The effort to come up with a new logo stalled last year after two final entries were scrapped because of negative public reaction. Last month the university's Board of Regents restarted the search.

Those interested in designing the logo have until next Friday to submit their graphic design qualifications.

The committee will select three designers and/or firms. Each will be paid $5,000 to submit a design concept. The panel will then pick the concept to be presented to the regents for approval.

The winner will be paid an additional $5,000 to complete the final design.


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