TheBuzz
In the Cox Arena on the San Diego State University campus last week, student athletes appeared decked out in new logo-wear, the university's pep band played music and a video homage to historical San Diego State logos was screened. Kudos for Kauai keiki
Kurt Osaki & Co.Berkeley Calif.-based Osaki Design Inc. developed new logos for the school with the primary "mark," as it is known, designed to reflect strength and power. Osaki is a Kapaa High School and University of Hawaii graduate and recent UH Foundation honoree.
The secondary logos are to symbolize protection and leadership, according to a school statement.
Osaki publicly thanked the Aztec Identity Task Force, the San Diego State coaches, student athletes, faculty, the Native American Student Alliance and others for the consultation his company received during the design process.
"It was very important to all involved to celebrate, honor and respect the university, as well as the Aztec culture," Osaki said in a statement.
Aztec art during the 15th and 16th centuries reflected the use of gold, which was incorporated in the new designs.
The set of logos is the company's latest branding work for athletic organizations including the University of Hawaii, the Tampa Bay Buccaneers and the National Hockey League.
Osaki is also a co-founder and vice president of the Hawaii Chamber of Commerce of Northern California.
KRUD is coming
Another man running for office is a big media figure -- just not in Hawaii.George S. Flinn Jr., a Tennessee physician who owns several broadcast licenses in several states including Hawaii, has selected the call letters KRUD for his off-air station at 1130 on Honolulu's AM radio dial.
Flinn is running for mayor of Shelby County, Tenn., as a Republican.
Some in local broadcast circles have speculated that he could become the next radio group owner in the islands, either by building his own stations or through the purchase of an existing group.
Erika Engle is a reporter with the Star-Bulletin.
Call 529-4302, fax 529-4750 or write to Erika Engle,
Honolulu Star-Bulletin, 500 Ala Moana Blvd., No. 7-210,
Honolulu, HI 96813. She can also be reached
at: eengle@starbulletin.com