Executive Profile
Friday, September 20, 1996

Name: Shelley Fernandez-Katz
Age: 33
Position: President, Merchandise International Inc.
First job: Operating carnival games
Favorite pastime: Skiing

Specializing in Pacific specialties

Importing speciality items for the entertainment and specialty retail trade is the job of Shelley Fernandez-Katz, recently named president of Merchandise International Inc.

"We're looking to start a catalogue division in the next six or seven months," Katz said.

She has been company vice president in charge of operations since June 1991.

Merchandise International, based in New Jersey and Honolulu, imports many entertainment specialty items from Hong Kong, China, and Taiwan. Each year the company imports thousands of decorative lights for the Fernandez Entertainment Inc. carnivals.

Katz, who lives in New Jersey most of the year, also seeks unique products for other customers in the United States.

Katz, a Punahou School graduate, has a bachelor's degree in business administration from University of Hawaii.



By Jerry Tune, Star-Bulletin




Text Site Directory:
[News] [Business] [Features] [Sports] [Editorial] [Community] [Info] [Stylebook] [Feedback]